How to Become a Travel Agent in Wisconsin

Updated On November 13, 2023
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The tourism industry in Wisconsin is going strong.

If you want to be a part of it by becoming a travel agent, check out the article below.

Travel Agent Job Description and Duties in Wisconsin

If you are a travel agent, you will help clients choose the right destination for their needs.

This means that you will suggest places that might be suitable for them.

You will also have to visit those destinations in order to make the best suggestions.

You will also assist with tasks such as:

  • Transportation
  • Accommodation
  • Entertainment

Your main job responsibilities will also include:

  • Reviewing visas, vaccinations, and other travel necessities
  • Keeping accurate records
  • Finding solutions to issues and emergencies
  • Handling payments and deposits
  • Promoting the various packages resorts, hotels, and cruise companies offer
  • Negotiating with hotels, resorts, cruise companies, and more

If you want to choose a specialization, you have the following options:

  • Honeymoon
  • Have some more family time together
  • For business
  • Go on a cruise
  • Luxury
  • Budget
  • Relaxation

Travel Agent Job Requirements in Wisconsin

Some of the skills you will need to develop are:

  • Good communication skills
  • Good management skills
  • Able to use various computer programs
  • Good problem-solving skills
  • Great marketing skills
  • Able to work full-time
  • Detail-oriented
  • Being confident
  • Be at least 18 years old
  • Having a clean criminal record
  • Being honest
  • Have a high school diploma or GED
  • Speaking a foreign language
  • Liking and having the ability to travel

There are no particular licensing requirements you need to fulfill to become a travel agent in Wisconsin.

But, if you get the certification you can get better career opportunities because employers prefer it.

Education and Certification for a Travel Agent in Wisconsin

If you choose to get licensed, you first have to attend a training program.

Wisconsin has several schools where you can complete training.

If you are willing to spend longer in school, you can opt for a bachelor’s degree that will take about 2 to 3 years.

Some schools also offer the option of studying online, especially if you have a second job.

In Wisconsin, you can join one of the following schools:

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Get information on Travel Agent Training programs by entering your zip code and request enrollment information.

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Top 15 Schools in Wisconsin

School NameAddress
Bryant and Stratton College10950 W POTTER ROAD WAUWATOSA, WI 53226
Cardinal Stritch University6801 N YATES RD MILWAUKEE, WI 53217
Concordia University12800 N LAKE SHORE DR MEQUON, WI 53097
Fox Valley Technical College1825 N BLUEMOUND DR APPLETON, WI 54912
Gateway Technical College3520 30TH AVE KENOSHA, WI 53144
Lac Courte Oreilles Ojibwa Community College13466 W TREPANIA RD HAYWARD, WI 54843
Lakeland UniversityW3718 SOUTH DRIVE PLYMOUTH, WI 53073
Lakeshore Technical College1290 NORTH AVENUE CLEVELAND, WI 53015
Madison Area Technical College1701 WRIGHT STREET MADISON, WI 53704
Mid-State Technical College500 32ND ST N WISCONSIN RAPIDS, WI 54494
Milwaukee Area Technical College700 W STATE ST MILWAUKEE, WI 53233
Northeast Wisconsin Technical College2740 W MASON ST GREEN BAY, WI 54307
University of Wisconsin712 S BROADWAY ST MENOMONIE, WI 54751
Waukesha County Technical College800 MAIN STREET PEWAUKEE, WI 53072
Western Technical College400 SEVENTH ST. NORTH LA CROSSE, WI 54601

Keep in mind that you will need a high school diploma or a GED at the minimum.

Depending on the school, there might be additional criteria you will need to fulfill in order to enroll.

The subjects you will take in class include:

  • Introduction to the travel industry
  • Professional Skills
  • Basic/International geography
  • Destination geography
  • Introduction to international travel
  • Introduction to air travel
  • Transportation
  • Career development
  • Sales and marketing for travel

Travel Agent Salary and Employment in Wisconsin

After receiving your license, you are probably looking to get your first travel agent job.

You should know that it is easier to find work if you have certification.

You can decide whether you want to work independently or get hired by a company.

If you are looking to work independently, keep in mind you should pursue extra certifications.

Working in an office will provide you with job stability and the possibility to travel often.

In Wisconsin, the travel industry keeps increasing over the past few years.

So, you will have no issues in finding your first job.

If you have a bachelor’s degree or certification, you can earn a better salary.

You will also be paid better if you work in a big city or for a well-known company.

Annual Salary Range:

Average Salary of Travel Agents in Wisconsin

City NameSalary
Green Bay$36,824
Eau Claire$35,789

Regional Salary

RegionEmployedAvg. Annual SalaryAvg. Hourly PayTop 10% Annual SalaryBottom 10% Annual Salary
Eau Claire, WI30$47,380$22.78$67,580$35,550
Green Bay, WI30$44,930$21.6$77,020$31,500
Madison, WI60$50,370$24.22$70,880$34,580
Milwaukee-Waukesha-West Allis, WI210$48,430$23.28$62,560$34,820
Oshkosh-Neenah, WI50$45,800$22.02$61,550$36,880
* Salary information based on the May 2022 Occupational Employment Statistics (OES) Survey for Travel Agents, OCC 41-3041, BLS.
* Employment conditions in your area may vary.

Additional Information for Travel Agents in Wisconsin

Your new travel agent certification will allow you to work for some time.

After some time, the license will expire, so you need to get it renewed before that.

You might be required to attend some additional class hours in order to renew it.

If you want to keep in touch with any changes in the industry, reach out to the entity that certified you.

Travel Agent State-specific Information:

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